By placing an advertisement with Kidsguide, you (‘the Advertiser’) are accepting Kidsguide’s Advertising Terms and Conditions, Kidsguide’s disclaimer and conditions of use and privacy policy.

Editorial approval

Please note that the content and position of all advertisements are subject to Kidsguide’s editorial approval. Kidsguide reserves the right to refuse any application for advertisements without explanation. In this event, if payment has already been made this will be refunded as soon as practicable. All details are published at the discretion of Kidsguide and therefore Kidsguide reserves the right to edit or omit any information submitted.

Advertising rates

All prices are in pounds sterling. Kidsguide reserves the right to amend advertising rates at any time. Advertising rates will be honoured for a period of 21 days from submission of an advertising order form. If payment has not been made within 21 days from submission of the order form and rates have changed within the intervening time, the advertisement will be subject to the new rates. In these circumstances the Advertiser will be informed of the rate change and will have the right to cancel.

Cancellations & refunds

Kidsguide no quibble guarantee.
If you change your mind within 24 hours of your ad going on-line, or if you feel a payment has been taken in error at any time, we will refund you. Just email

Refunds will usually be made very quickly but at certain times of year may take up to fifteen working days. Kidsguide will not be liable for any loss resulting from delayed refunds.

Cancelling ads

You may cancel at any time and request your ad to be removed. But if your advertisement has been online for more than 24 hours there will be no refund of the current month's fee.  Your advertisement(s) will be removed when any remaining time already paid for has expired (or sooner on request).
Cancellations can be made by emailing

Cancelling PayPal subscriptions

You may cancel at any time via your PayPal account. Or, if you prefer, you can email and we will cancel it on your behalf: this will usually be done very quickly but at certain times of year may take up to fifteen working days. If any additional payment is taken during this time, it will be refunded but Kidsguide will not be liable for any resulting loss.

Cancellation by Kidsguide

Kidsguide is a family-friendly site. If at any time an Advertiser or advertisement is no longer considered appropriate to be listed on Kidsguide, the advertisement will be removed. Kidsguide reserves the right to remove any advertisements without notice or explanation. Kidsguide will inform the Advertiser in question as soon as practicable and will refund payment for any prepaid period.

Advertising positions

Advertising positions on any pages of Kidsguide are allocated on a first come first served basis and at the sole discretion of Kidsguide. If payment is not made on time, Kidsguide reserves the right to remove the advertisement without further notice to the Advertiser and the slot may be offered to another advertiser.



In most cases,  advertisements will appear on the live web site within two working days often  even sooner. However, there are occasionally delays and Kidsguide accept no liability for any loss of business or difficulties arising from any delay. If timing is very important (e.g. imminent event or product launch) please contact Kidsguide well in advance. In such circumstances Kidsguide will make every effort to ensure your timescale is met. However, we cannot guarantee this.


Every effort is made to ensure the accuracy of material including advertisements within the Kidsguide website. However, Kidsguide accept no liability for any loss or damage howsoever caused as a result of any errors or omissions. As soon as the advertisement goes on-line you will be notified via email.  Advertisers must check their advertisement immediately and inform Kidsguide of any errors to be amended. All amendments will be made as quickly as possible by Kidsguide.  If the error is Kidsguide’s fault, your advertisement period will not start until the error is corrected.

Changes and amendments

Advertisers may make changes to advertisements at any time. Please check your ad regularly to ensure it is up-to-date. Changes will be made within fifteen working days and in most cases much sooner. However, there are occasionally delays and Kidsguide accept no liability for any loss of business or difficulties arising from any delay.

Intellectual property rights

By supplying any materials including all details, logos, trade names, copy, images, photographs etc. to Kidsguide, you are guaranteeing that you have all licenses, rights and approvals to submit & use these materials and that you agree to indemnify Kidsguide for the full amount of any claims and reasonable legal fees incurred in connection with such claims brought by any third party for breach of intellectual property rights or privacy. Any details submitted to Kidsguide may be published on any part of Kidsguide including website and social media etc.

Trading standards

By placing an advertisement with Kidsguide, the Advertiser warrants that the advertisement is decent, honest and truthful and complies with any relevant codes of practice and current legislation. The advertiser agrees to indemnify Kidsguide in respect of any loss, costs, damages, or other charges incurred as a result of legal actions or threatened legal actions arising from the publication of the advertisement.

Downtime is an AS IS service and cannot accept any responsibility whatsoever  for problems arising from temporary or permanent unavailability of the site. Kidsguide will make every effort to ensure the smooth and efficient running of the website. However, as with all technology, it is possible that there may be failures from time to time which are beyond Kidsguide’s control. Where it is shown that the downtime has lasted for a period of 7 days or more, and it is shown that this is the fault of Kidsguide, your advertisement time will be extended free for charge for the time the advertisement was offline. For example if Kidsguide were offline for 10 days, you would receive 10 days free advertising at the end of the existing advertisement contract.  In the even less likely event of Kidsguide being offline permanently, advertisers would be entitled to a refund for any prepaid period. Kidsguide accepts no liability for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of or in connection with any downtime.


All notices made by Kidsguide will be sent to the email address provided by the Advertiser on the order form. Kidsguide must be notified immediately of any changes in Advertiser’s contact details by emailing The Advertiser should add the domain to their safe senders list to ensure they receive all emails from Kidsguide. All organisations submitting details will be added to our contact database and will occasionally be sent emails giving brief relevant information pertinent to advertisers. This is a condition of advertising on Kidsguide. Organisations no longer having any advertisement on Kidsguide can be removed from the contact database on request by emailing If you ask us to remove your details from our contact databases we will also remove your ad from our website.

Privacy policy

Please see our privacy policy.

Disclaimer and conditions of use

Please see our disclaimer and conditions of use

Contact us

Registered office

Kidsguide Limited 6 St. Johns Court, Vicars Lane, Chester, UK, CH1 1QE